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Rimowa
Rimowa
Creative Direction
Event Creative
Mint & Papaya Collection Global Reveal Event.
2024
Acne Studios
Production
Event Production
Local Production
'Acne Studios Loves Seoul' party in Seoul.
2023
Calvin Klein
Production
Creative Production
Stills & Motion
'Jennie for Calvin Klein' Global Campaign.
2023
Byredo
Production
Event Capture
Stills & Motion
BYREDO, Page Blanche Seoul Event Editorial Featuring Celebrities.
2025
Lululemon
Production
Full Service Production
Stills & Motion
lululemon, APAC Holiday Campaign.
2024
Louis Vuitton
Production
Local Production
Artist Communication
Jaden Smith performance for the Louis Vuitton Women’s 2023 Pre-Fall Show After-party.
2023
Rimowa
Creative Direction
Artwork Design
RIMOWA Tokyo - Omotesando Staircase Artwork Project : Inspired by the sophisticated aesthetics of RIMOWA, we created an abstract artwork with a contemporary twist.
2024
Zara
Production
Creative Production
Zara Global Branding Campaign.
2022
Byredo
Production
Event Capture
Stills & Motion
BYREDO, Page Blanche Seoul Pop-up Event Capture: Clean space photos.
2025
Acne Studios
Production
Event Production
Local Production
The first Acne Studio's ‘House of Acne Paper, issue 18’ Pop-Up in Seoul.
2023
ADIDAS x ATMOS
Production
Event Production
Local Production
In collaboration with Adidas Originals, a celebration of sneaker culture was held in Seoul for three days.
2024
Lululemon
Production
Event Capture
Stills & Motion
‘Together We Grow’ Event held in Korea.
2024
Saint Laurent x Lee Bae
Production
Stills & Motion
Saint Laurent x Lee Bae for the Frieze Seoul.
2022
CALVIN KLEIN
Creative Direction
Production
Stills & Motion
Calvin Klein APAC 21SS campaign with HyunA
2021
Rimowa
Creative Direction
Package Design
Special Package Design for the RIMOWA's Mint & Papaya Global Revel Event.
2024
NZN 2025
Creative Direction
Campaign Creative
Production
The second collection from the NZN Eyewear, captures the exhilaration and moment of being separated from the world on an endlessly stretching, surreal track.
2025
NZN Brand Identity
Creative Direction
Brand Identity
The NZN logo features a balanced, rotationally consistent design inspired by tire tracks, symbolizing speed and brand strength.
2024
Louis Vuitton
Production
Stills & Motion
This Louis Vuitton live music performance featured artists reinterpreting Sanulrim's songs in their own unique styles.
2023
NZN 2024
Creative Direction
Production
Brand Identity
Speed transcending limits, thunderous sprint. The 'MOVING FORWARD' campaign for the first design TERON introduced by NZN Eyewear. ⠀
2024
M-LYX
Creative Direction
Brand Identity
Campaign Creative
M-LYX, a Berlin-based ever-evolving collective, introduces an extraordinary fusion of physical and digital experiences, forging the path for a new era of creative economies.
2023
Vivid Montage
Creative Direction
Campaign Creative
Package Design
‘THE BOOK,’ a concept within the small library, comes with a diary that encourages you to record daily changes while using the Vivid Montage Metabolic Tablet product.
2024
Rimowa
Creative Direction
Event Creative
RIMOWA Essential Colours Ginger and Nautical flagship store event in Seoul.
2024
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